Celebrities have been creating their own brands for years. Many celebrities have created makeup lines for numerous reasons, including connecting with fans and starting a business. From drug stores to beauty shops, price low to high, there are many differences between the varying brands.

Fenty Beauty- Rihanna $$$
Located at Sephora or on fentybeauty.com, Rihanna has created a makeup line with 40 shades of foundations and 50 shades of concealer. Fenty Beauty includes all skin tones. They also sell lip and face products. One of the best selling products is the “Gloss Bomb Universal Lip Luminizer”.

Kylie Cosmetics- Kylie Jenner $$$
In 2015, Kylie Jenner launched her makeup line, which is known for its lip products, eyeshadows and highlighters. The line can be found at Ulta or KylieCosmetics.com. One of the most popular products of Kylie Cosmetics is the “Kyshadow” eyeshadow palettes.

Honest Beauty- Jessica Alba $
Sold at Target or on Honest.com, Jessica Alba created a line that is cruelty free and vegan. Makeup, skincare and haircare are carried by Honest Beauty. The “Organic Beauty Facial Oil” is one of the best products made by Honest Beauty.

Jeffree Star Cosmetics- Jeffree Star $$$
Highlighters, lip scrubs, lipsticks and eyeshadow palettes are known by Jeffree Star Cosmetics. The products can be found on JeffreeStarCosmetics.com. The “Velour Lip Scrub” is one of Jeffree Star Cosmetics most popular products.

Florence By Mills- Millie Bobby Brown $$
The Stranger Things actress created her makeup line at age 15. Sold at Ulta or on FlorencebyMills.com, the brand sells natural makeup. On FlorencebyMills.com there is even a test you can take of which products are best for you. One of the best products in this makeup line is the “See You Never Concealer”.