Application of imagination

Application+of+imagination

Various faces appear all over social media, whether it is a selfie or group photo, but something different began to appear in feeds of all platforms. There is a two paneled picture, one panel displaying painted figures from hundreds, even thousands of years ago and in the other, a modern day human being. Whether it is seen on tumblr, instagram or facebook, this trend was nearly impossible to miss. Google Arts and Cultures was launched way back in 2011 and is just now receiving attention across a myriad of media platforms after releasing their new “face match” feature.

In a nutshell, it is where the user takes a selfie and the app matches their face with a classical painting, whether it was made in the 1400s or 1800s. This addition was immediately harnessed by the public and established one of the most booming trends in pop culture, according to inverse.com. Despite the entertaining filter-esque idea Google thought of, it is  not the only highlight of the app.

“It’s comforting to know that art and culture is gaining such a following,” junior Zoë Stoddard said. “Even if it is for a fad, I hope that people who download it for the selfie check out it’s other features and content.”

  

In fact, the app is stacked with plenty of other capabilities, and the face match was merely to lure a larger crowd in.

 

“It’s not only a great marketing tactic, but a really cool way to amass interest in the arts; it’s actually pretty ingenious,” junior Elizabeth Chedester said.

Visual stories and collections from all around the world are right at the user’s fingertips. Tales of sorrow and happiness shines through the different masterpieces. The artists of varying centuries share their experiences and feelings for future generations.

 

“Nobody seems to really care for the artistic aspect of the app, it’s quite a shame,” Chedester said.

 

The app is meant to educate people on art history, to turn the current generation as a whole into more wholesome, understanding people. Yes, the face match may be fun, but the app offers so much more than that.